13 websites with the Digital Ad Trust certification

In total, 13 local properties are now labelled  Digital Ad Trust. (DAT) This involves 5 publishers to date:

Mediahuis Het Nieuwsblad, De Standaard, Het Belang van Limburg & Gazet van Antwerpen 
Roularta Knack, Le Vif-l'Express
DPG HLN, 7 sur 7, De Morgen
Rossel Le Soir-SudInfo
Produpress Autoscout24 , Moniteurauto-Autogids

To remind, the DAT certification covers 5 areas:

- Brand safety: managed editorial context

- Viewability: in-view is measured and may be optimized on active screens

- Fraud prevention: tools are deployed that filter invalid traffic

- User experience: manage clutter and ensure a seamless access to contents

- Personal data: best in class information to users when gathering their own data

All is 3rd party certified.