Transfer #VisitBelgium

As of 01/08/2020, Transfer will launch the #VisibtBelgium ad breaks that will be exclusively devoted to Belgian tourism advertisers that have no other campaigns on paid media. Advertisers from other categories are invited to sponsor these breaks that are about to be broadcast on all channels commercialised by Transfer. This action will last during the whole month August.

Rad van Fortuin strikes back

As of 03/08, SBS (Vier) will revive the iconic "Rad van Fortuin" game show, under the bold name "Het Rad". This will be broadcast from Monday to Friday with anchor presentator Peter Van de Veire. SBS assures that the programme look and feel has been thoroughly updated.Rad van Fortuin used to be one of the iconic programmes ot the early VTM.

Nostalgia is not dead: SBS also announces the return of the "Big Brother" reality show...

IP AV summer offers

TV & Radio

Summer Boost

For categories Tourism, leisure, horeca & casinos: +15% free space on top of paid advertising turnover.

Valid between 01/07 & 23/08/2020.

Summer Pack TF1

160 GRP in floating -managed by the sales house- (2/3 off peak, 1/3 peak) for 25k net.

Valid between 01/07 & 23/08/2020. 

Needs extra budget, on top of existing commitments.

Back to store (see elsewhere)

Extended until 23/08/2020

VAR-VRT summer deals

National campaigns from 01/07 to 31/08/2020

- Discount 25% for campaigns with paid bugdets ≥ 32.500 € gross

- Discount 50% for campaigns with paid bugdets ≥ 94.500 € gross, advertisers with yearly commitment

Regional campaigns from 29/06 to 31/07/2020

Discount 25%, excluding other possible price reductions.

Transfer summer deal

Transfer aims at getting 10% of TV budgets North and South.

This share of investment (as of 10% in each region, on the different channels sold by Transfer) gives right to 30% extra broadcasts contacts during the holiday months: 01/07/2020 to 31/08/2020.