NRJ also in Flanders
SBS will start a new Flemish FM radio station “NRJ Vlaanderen” after the summer with combination of key city radios. Targetgroup : adults 14-44. NRJ will have theoretical FM-reach of 65%. Shareholders are 50% Mediahuis and 50% De Vijver Media (SBS). The radio station would be available via FM, online and cable (in the future also on DAB+). Sales house not known yet, as NRJ South is currently in the RMB portfolio and Nostalgie at IP (NRJ and Nostalgie are part of the same holding).