Tour de France package

Who

Proximus Skynet

Channels

Video

 

Offer

As a consequence of the COVID crisis, Tour de France has been delayed to end of the summer: 29/08-20/09/2020. During this period, the package is:

Format: preroll video with 100% SOV - exclusivity

138k pré rolls broadcast as part of the content of the official site site officiel: letour.fr
30k pré rolls broadcast on all the video content of the official channel of the Tour de France on dailymotion.com
456 k pré rolls broadcast on the video content of sport and cycling sites (only the sites of partners that use the dailymotion videoplayer)

± 1million impressions on the official site of letour.fr + on the official Tour de France channel on dailymotion.com + official sport and cycling partnersites  

Budget: 14.000 €

Validity

See above. Duration: one month.