DPG media tourism-leisure deals
Offers
Adressable TV
Criteria
Demographic: Lifestage→ Family with children (0-6, 6-12, 12-18)
Traveller types-based on 3rd party, Bisnode, data: (Holidaymaker in Belgium; Holidaymaker outside Europe; City tripper , only for national campaigns
| Name | Regional | National |
| Impressions | 133.333 | 222.222 |
| CPM | 75 | 90 |
| Budget * | 10.000 € | 20.000 € |
* Excl setup fee: 750 € regional / 1.500 € national
Digital
Non budgeted targeted behavioural (eg foodies, type of shopper, interest in nature, etc) or contextual options
Validity
Summer 2020
